Wednesday, November 07, 2012

FOR IMMEDIATE RELEASE

    
Consolidating two companies to form one super creative digital laboratory.

November 7, 2012 – Toronto, Canada - House of Cool is excited to announce recent company restructuring plans.  By consolidating our pre-production studio with our previously acquired commercial studio Red Rover, we intend on creating one dynamic creative hub. Operating as House of Cool we are equipped with imaginative concept to final delivery capabilities in animation and visual effects. 

House of Cool has been rocking the feature film world with exceptional creative direction, story development, concept design, boarding and pre-production services. With an impressive credit list of over 20 features including; Hugo, Rio, Despicable Me, and Ice Age 3 in addition to a strong slate of work in place, the time was right to build upon our commercial capabilities. 

By injecting new technological upgrades and featuring a creatively versatile roster of commercial directors. House of Cool looks to offer the advertising industry film quality, artistically driven work in both traditional and 3D stereo formats. 

Leading the commercial expansion are directors, Greg Court and Matt Whelan. Greg is an award-winning director, with a strong eye for storytelling, animating and character development skills. Matt is a technical wizard with a diverse background in both live-action visual effects and animation.  Together they lead a talented team of artists capable of creating brilliant 3D and live-action vfx for commercials.

House of Cool was founded by animation legend Ricardo Curtis and business partner Wes Lui in 2004. They have built a studio where outstanding individuals come together to bring extraordinary entertainment to our clients and audiences.

For more information please visit www.redroverstudio.com
Or contact Lara Osland directly at: laraosland@rogers.com

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